Demographics

The SEAT Cupra Championships affords you the opportunity to rach a wide and varied, brand loyal audience.

      

In 2006 over 280,000 attended TOCA weekends of which the SEAT Cupra Championship is a part. After the British Formula 1 Grand Prinx, TOCA weekends have registered the largest crowd attendance in British car sport.

The family friendly nature of the TOCA paddock is reflected perfectly in its race day crowd, with a third of the audience women and over 80% from the ABC1 category.

The age split demographics again demonstrate the affluence of the audience. In the under 35s age group almost ¾ occupy the ABC1 category while among the over 35s this figure jumps to 90%!